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MIZIUM Sprout Lab
SEASON 2

2022

AMOREPACIFIC

Amore Seongsu through design collaboration with Amorepacific R&D Center
“MIZIUM Sprout Lab” operated in the form of a remote research institute

healthcare devices that can monitor the health of patients and users by combining flexible pressure sensors with multiple devices.

Amorepacific R&D Center, 'MIZIUM', conducts various tests before it is released yet

The product at this stage is called the seed product.

In season 2 of the Sprout Lab, following season 1, once more seed products cross the walls of the lab.

To meet real customers, go through a test process, and develop it into a sprout product that sprouts.

It was done in a pop-up store format.

The 'Garden Lounge' in March, which was displayed, was a landscape where no buds appeared.

In order to tell the story of MIZIUM Sprout Lab, plant display (terrarium) and

Design and display were carried out so that you can feel the atmosphere of the actual laboratory.

Also, for the participation in CES 2023, the look of leaflets, banners, and packages was unified to enhance the characteristics of MATLA.

It was made to stand out.

PRODUCT   |   PACKAGE  _cc781905-5cde-3194-bb3b-136bad5cf58d|   BANNER  _cc781905-5cde-3194-bb3b-136bad5cf58d|   LEAFLET

Project Director

Designer

Kim Minjoo

Song Doha

Kim Sangil

Kim Minjoo

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Story Board (Conti)

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Seoul

buyrusdesign@buyrusdesign.com

Tel: 82-2-575-8953

BUYRUS DESIGN does not simply deliver design outputs—we create products
that are launched and sold in the real market.
With experience across diverse industries and global manufacturing environments,
we turn ideas into products ready for real production.

If you are preparing a new product, it’s time to bring it to market.

If you have an idea, feel free to reach out anytime.

BUYRUS DESIGN will help turn it into a real product.
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