MIZIUM Sprout Lab
SEASON 2
2022
AMOREPACIFIC
Amore Seongsu through design collaboration with Amorepacific R&D Center
“MIZIUM Sprout Lab” operated in the form of a remote research institute
healthcare devices that can monitor the health of patients and users by combining flexible pressure sensors with multiple devices.
Amorepacific R&D Center, 'MIZIUM', conducts various tests before it is released yet
The product at this stage is called the seed product.
In season 2 of the Sprout Lab, following season 1, once more seed products cross the walls of the lab.
To meet real customers, go through a test process, and develop it into a sprout product that sprouts.
It was done in a pop-up store format.
The 'Garden Lounge' in March, which was displayed, was a landscape where no buds appeared.
In order to tell the story of MIZIUM Sprout Lab, plant display (terrarium) and
Design and display were carried out so that you can feel the atmosphere of the actual laboratory.
Also, for the participation in CES 2023, the look of leaflets, banners, and packages was unified to enhance the characteristics of MATLA.
It was made to stand out.
PRODUCT | PACKAGE _cc781905-5cde-3194-bb3b-136bad5cf58d| BANNER _cc781905-5cde-3194-bb3b-136bad5cf58d| LEAFLET
Project Director
Designer
Kim Minjoo
Song Doha
Kim Sangil
Kim Minjoo
Story Board (Conti)