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2022
Cooling And Heating Mattress Pad
SLEEP CUBE
BI DESIGN, GUIDE
3boon1
We developed the hardware of ‘Sleep Cube’ and proceeded with BI, pattern,
and package design.
Improved
Sleep quality
Sleep
Specialty
Brand
Good
Sleep
Cube
(Shape)
Analysis
Data
Hot Water
Method
Based on
A.I.
Kim Minjoo
Project Director
Designer
Kim Minjoo
Song Doha
Mattress
Restful Sleep
Smart
expertise
based on A.I.
Heated
Water
Mattress
BI DESIGN
‘Sleep Cube’ from sleep specialty brand 3boon1 is a smart mattress that is different from existing mattress. To emphasize that we improve sleep quality by identifying sleep conditions, we designed a text-style logo that gives a simple, mechanical mood. In addition, the circulation of water inside the mattress and the comfort of the bed were symbolized as symbols.
Brand Text Logo (Basic Type)
Brand Symbol Logo
Brand Logo (Vertical Type, Horizontal Type)
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PACKAGE, PATTERN DESIGN
‘Sleep Cube’ hardware and black, which creates a sense of unity, were used as the
main color to create a calm atmosphere. The product text was directly exposed on the side for emphasis, but soft colors were used to control the strength and weakness of the package design.
We designed the package by summarizing the product specifications and simple installation method along with the point design that conveys that the 3 packages are 1 set.
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By patterning the geometrical beauty of the ‘Slip Cube’, we designed a brand pattern so that it could be used on fabric and various other places by creating a three-dimensional effect on the cube itself rather than simply a repeating pattern.
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